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Mar 22, 2016

For those that don’t know Robert Cheeke, he looks like an above average bodybuilder pumping iron and throwing down on meal preps looking for that next gain. However, any vegan who has touched a weight has heard of him and seen his iconic flexing thumbs up. Robert Cheeke takes well deserved pride in being a natural vegan bodybuilder and entrepreneur who inspires others to achieve their body goals and to keep on pushing to a healthier compassionate lifestyle.

Robert grew up on a farm in Corvallis, OR where he adopted a vegan lifestyle in 1995 at age 15. Today he is the best-selling author of the book, Vegan Bodybuilding & Fitness: The Complete Guide to Building Your Body on a Plant-Based Diet, and his latest book, Shred It!.

As a two-time natural bodybuilding champion, Robert is considered one of VegNews magazine's Most Influential Vegan Athletes. He tours around the world sharing his story of transformation from a skinny farm kid to champion vegan bodybuilder.

Robert is the founder and president of Vegan Bodybuilding & Fitness. He writes books, gives lectures around the world, and maintains the popular website, He is a regular contributor to Vegan Health & Fitness Magazine, a multi-sport athlete, entrepreneur, and has followed a plant-based diet for 20 years.

Robert was generous to sit down with us after a long trip (and before another) and talk about his book, training, diet, and keeping your eye on the goal. We’re certain anyone from the novice to the seasoned lifter can get a lot from what Robert brings to the table.

We launched a new design based on "Find Your Why". The design comes in two styles so you can choose to have a light or dark colored background. View our store to check this design out. You can get this exclusive design on a shirt, hoodie, mug, and more. Send a message to others to follow their hearts and find their why.

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